Operators with dozens or hundreds of listings on Booking.com and Airbnb cannot keep ranking, promotions and channel markups tuned by hand, and their PMS or revenue tool sets base rates but does nothing about the promotion layer on the channel itself.
myDataValue is an AI revenue agent for Booking.com and Airbnb. It analyses each listing's ranking, ADR, occupancy, views-to-bookings and competitor set, finds promotion and pricing opportunities, and applies the changes across hundreds of listings in one click, working inside the Booking.com extranet and, for Airbnb, through a Chrome extension. It sits alongside the existing PMS and RMS rather than replacing them, and publishes free market reports covering roughly twenty European countries.
Operators connect their Booking.com and Airbnb accounts; the agent reviews the portfolio daily, proposes promotions and markups, and can push them automatically with a review step. Guesty and Hostify connections let it update PMS markups directly; other systems keep base rates and the agent manages the promotion layer on top. Pricing is per listing per month with a monthly minimum; Expedia and Vrbo agents are on the roadmap.
Professional short-term rental operators and property managers selling on Booking.com and Airbnb, typically from a few dozen listings up to thousands, who want the channel promotion work done for them.
Listed on STR Market Map, the short-term-rental software marketplace.