str market mapProperty owners across Europe who want professional management of holiday homes face a fragmented landscape of local agencies with limited reach, inconsistent pricing, and no shared technology infrastructure.
Awaze is Europe's largest managed vacation rental operator, grouping established regional brands (including Cottages.com, Hoseasons, Novasol, James Villas, and Ardennes-etape) under shared operational infrastructure while each brand retains its own consumer-facing identity.
For property owners, Awaze handles listing management, content optimisation, dynamic pricing managed by local expert teams, and owner reporting dashboards. The central technology platform manages bookings across all Awaze brands and OTA partners, integrating into national and international marketing campaigns. Regional relationships deliver owner and guest support across the UK, Scandinavia, France, Germany, the Netherlands, and wider Europe. Each brand continues marketing under its own name while sharing the group's booking infrastructure and operational backbone.
Holiday home owners across the UK and continental Europe who want consistent occupancy, professional pricing, and full-service operational management without running the rental business themselves.
Listed on STR Market Map, the short-term-rental software marketplace.